no doubt that niche marketing although often a tricky game, can be wildly profitable when done right. Title: Nine Tips for Cracking the Personality Code Word Count: 878 Summary: Personality assessments can help you hire effectively, manage employees better and deal with difficult people. To help you screen personality tests and testing companies, this nine-point checklist from the book Cracking the Personality Code can help you review assessment tools and support. Keywords: personality test, management, hiring, employer, employee Article Body: Personality assessments can help you hire effectively, manage employees better and deal with difficult people. To help you screen personality tests and testing companies, this nine-point checklist from the book Cracking the Personality Code can help you review assessment tools and support. 1. Number of rating scales. The assessment company providing the test needs to address the number and type of ratings scales they are using. A rating scale is any instrument designed to assist in the measurement of subjective evaluations of, or reactions to, a person, object, event, statement, or other item of interest. The more rating scales, the clearer the picture. According to the Encyclopedia of Psychology, several varieties of rating scales have been developed. One common form of rating scale presents the rater with a spectrum of potential responses that includes antithetical elements at each end of a range of intermediate possibilities, on which the rater is expected to indicate the position that most accurately represents the rater's response to the subject in question. Another form of rating scale presents the rater with a list of characteristics or attributes from which the rater is expected to select those which the rater believes apply to the subject in question. Rating scale instruments are used in psychological research primarily to assess qualities for which no objective answer ("Rating Scale." Encyclopedia of Psychology. 2nd ed. Ed. Bonnie R. Strickland. Gale Group, Inc., 2001. eNotes.com. 2006) 2. Amount of time it takes to take the test. How long should it take to complete a test? That depends on how in depth you need to look at personality. Here are your typical three options for testing: * Basic team assessments using four primary scales with 30-60 questions can take 10-20 minutes to complete * Simple prescreening of candidates/team assessments using up to eight scales with 60-120 questions can take 20-30 minutes
piece
is
an
abstract
triptych
that
I
found
while
I
was
in
Atlanta
buying
religious
paintings
The
piece
was
called
Guardian
Angel
and
I
love
it
My
patrons
fell
in
love
with
it
as
well
They
have
asked
me
to
track
down
the
artist
and
see
if
he
has
anymore
religious
paintings
available
The
only
religious
paintings
that
I
actually
do
not
buy
are
ones
that
reflect
the
image
of
Jesus
on
the
cross
I
don’t
have
a
problem
with
them
some
of
them
are
extremely
well
done
and
would
more
than
likely
sell
well
but
my
investors
made
it
very
clear
when
they
financed
the
gallery
that
I
would
not
put
that
image
into
it
PPPPP
683
Ajello
Candles
The
motto
of
the
Ajello
Candle
Company
is
“It’s
better
to
light
a
candle
than
to
curse
the
darkness”
This
candle
making
company
has
been
in
business
since
1775
The
business
has
been
family
owned
for
seven
generations
The
candles
from
Ajello’s
are
well
known
for
their
beauty
and
quality
While
they
make
more
candles
now
than
in
1775
their
dedication
to
quality
and
to
customers
has
never
changed
The
Ajello
Candle
Company
was
founded
by
Rafael
Ajello
an
Italian
painter
He
was
also
a
beekeeper
so
he
tried
his
hand
at
using
bees
wax
to
create
candles
He
worked
hard
to
create
a
formula
that
worked
well
The
formula
combined
with
his
outstanding
artistic
ability
lead
to
the
birth
of
the
Ajello
Candle
Company
In
1785
the
company
earned
the
honor
of
creating
all
the
candles
for
the
Vatican
He
and
his
wife
ran
the
business
keeping
their
children
involved
in
the
processes
from
an
early
age
As
time
went
on
their
children
and
grandchildren
kept
the
business
running
as
well
as
passed
the
family
business
on
to
their
children
By
1862
the
company
had
established
itself
as
a
leader
among
the
candle
making
industry
They
had
also
added
perfumes
and
many
.
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